Frustrated by over-complicated hair care products, three-time award winning Australian Hairdresser of the Year, Joey Scandizzo and Australian Photographer of the Year, Andrew OToole, created their own line. Now producing 27 products, the ELEVEN Australia team has ensured anyone, even with zero hair care knowledge, can choose a product simply by looking at the name on the bottle. Our hairdressers use ELEVEN Australia products because they are made by Australians who understand our climate and the needs of our clients. Every product is PETA approved, paraben free and comes in recyclable packaging.